As the Bengali nation, we are a little bit emotional. However, because of the ability to believe easily, the matter of emotions easily affects us. And if you can use it with a little skill, success in marketing is not very difficult. But of course, I want the work to be perfect. At the same time, the work has to be done precisely and efficiently. Emotional marketing in business
Corporate and retail marketing
Emotional marketing is very effective in both corporate and retail marketing. And in the case of brand image creation, there’s further success in emotional outreach conditioning. I remember the advertisement for Grameen Phone with the song ‘Sapna Jabe Bari Amar’ which was aired before every Eid. Not to be forgotten. Because the quantum of emotional brand image this announcement has created is inconceivable. Stay with the joy of returning home for Eid as far as you go. Businesses thrive by using their feelings in the right way.
Kajal Rice Sales (Banglalink), Majhir Betar Shiksha (BGMEA), Your Country Building My My Country Cement, (Crown Cement), When I Win, My Mother (Fresh Full Cream Milk Powder) Wins I want to be (Good Luck Ballpen), Dad will buy a helicopter (MyCash), Kate Khawa Du Haat and Dupa (Vaseline). The path to success will be easier if you can become a buyer’s gap partner by using emotions.
Emotional marketing in business
Acceptance will increase if you are known to the customer as a hardworking and enterprising person rather than your success. You don’t have to worry about sales if you can really present yourself. Religious sentiment has had a profound effect on sales in all world contexts. Remember the Aromatic Beauty Soap? The company captured most of the market share using only 100 percent halal soap. And that was possible only from religious emotions.
You can better understand from me if you think a little bit about the exact amount of services that hawkers of herbal products are found in our country. They are only doing business by capitalizing on people’s emotions. And I said that the worshipers of the shrine did not talk about the hypocrites.
Emotional marketing in business
Success in business is only if you can get a person to focus on your product in a truly beautiful presentation. In marketing, it is important to know the buyer’s personal issues. You just have to be more discriminating with the help you render toward other people. Not only sound education but his alertness and dedication too are most required. Let’s clarify the matter a little more. Creating a business transaction relationship with a buyer should not be your main goal.
You also have to consider the humane, sensitive, and loving aspects. It’s a soft corner. Get to know the buyer and his family as soon as possible. Regularly inquire about their well-being, reading, and other positive aspects. Still, try to help, If you have a problem. Assure him that you’re by his side in any peril.
Emotional marketing in business
You will create a soft corner in the mind of your buyer. You will start to feel like one of their family. Sales will continue to grow with positive success. You will create a beautiful personal image of the buyer, the acceptance will increase. Buyers are likely to call everyone who looks appropriate if there are only a few. And that’s just the tip of the iceberg.